Hatch
Hatch is the moniker of London-based artist and illustrator Dave Smith, specialising in bold, graphic illustration and high-impact visual storytelling. Known for his distinctive strong linework and detail-rich environments, Hatch creates eye-catching illustrations that combine playful characters with striking iconography inspired by both imagination and everyday surroundings.
Working across murals, commercial illustration, packaging design, and advertising campaigns, Hatch produces versatile artwork suited to a wide range of industries and audiences. His illustration style blends contemporary graphic design with narrative-driven compositions, making his work ideal for brands seeking memorable, visually engaging imagery.
Hatch has collaborated with a growing list of clients and creative agencies, delivering custom illustration projects that stand out across digital, print, and large-scale formats. In addition, he creates exclusive artwork in real time for live events across a range of clients, and his work continues to attract attention for its originality, energy, and bold visual identity.